Before the world discovers it

10. März 2026

Hi, Jan here! Lifelong passion for cars, working tirelessly to create a new automotive brand, let’s be honest — it’s hard. If it were easy, everyone would do it. And sometimes, no matter how driven you are, you need a breathing hole. I found mine. Mount Etjo In ... weiterlesen

This time, it's not the road that matters

5. August 2025

Before we begin, we would like to announce Last Week’s Winner Eric BoilyYour destination choice led the way, and now you’ll wear the gear that carries us all forward. Congratulations! Your Kalmar merch will soon be on its way We don’t just pass through the wild. We p... weiterlesen

We Start, where others Stop!

7. Oktober 2025

Where roads cling to the mountainside and valleys fall away beneath you, legends are written one pass at a time. A Route Like No OtherEvery mile of the Alps Circumference is designed to shake the senses. Tunnels blast through solid rock, throwing drivers into daylight and dizzying views.Hairpins sta... weiterlesen

Spirit of Speed Arctic 2026 - Only a Few Seats Left

16. Dezember 2025

Most drivers will never feel what frozen grip actually means. Most will never slide a car across 3 km² of ice with 25 km of flowing stages carved intoa silent Arctic mine. But a few will. As we close the final waves for 2026, only the last handful of seats rem... weiterlesen

We Start, where others Stop!

14. Oktober 2025

The world’s edges aren’t found by accident. They’re mapped by people who refuse to accept an easy line. The DNA of Beyond Adventure Every expedition begins with a belief:that the world’s wildest roads deserve to be experienced with purpose. That’s why Beyond Adventure i... weiterlesen

Spirit of Speed Arctic 2026: New wave now open

2. Februar 2026

Due to exceptionally high demand for our upcoming Beyond Adventure  and following multiple requests from guests for additional driving days  we are making an official announcement: We have opened an entirely new wave, running from the 8th–11th. This decision was&n... weiterlesen

Spirit of Speed Arctic 2026: Final seats now open

4. November 2025

Each year, Spirit of Speed Arctic brings together a small group of drivers for an experience that few will ever feel. Now, as we finalize the 2026 season in Finnish Lapland, only a limited number of seats remain. This is not a track day. It is a purpose-built 3 km² ice compl... weiterlesen

SOS 2027 almost sold out and this before the dates are public!

3. März 2026

Lapland • January – March 2027 So here the dates are, and be fast, please. 20-23 January 202723-26 February 202726-01 March 2027 Why Spirit Of Speed Sells Out So Fast • Longest Seat Time: Others claim, BUT nobody offers AS MUCH. We deliver the longest seat time —... weiterlesen

Spirit of Speed Arctic 2026: A rare handful of seats left

26. November 2025

High above the Arctic Circle, winter shapes a landscape that feels almost otherworldly ... and for a short window each year, we turn it into one of the most extraordinary driving environments on the planet. As we close the final preparations for the 2026 season, only a few unclaimed seats remain. Th... weiterlesen

Spirit of Speed Arctic 2026: The Drive few will ever know

20. Januar 2026

Ylläsjärvi, Finnish LaplandSetup Week | Wave 1 The Spirit of Speed team arrived in Finland on 12 January, days before the first guests touch the ice. No engines.No applause.Just frozen forests, perfect ice… and a team building everything from scratch. This is what happens before Spi... weiterlesen